At first glance, we can say that the logo is almost the same as before. However, as seen in the image below, there is a change in the font. This change is also evident in '1' and '+' in the logo.
Mats Hakansson, the company manager who made a statement on the subject, said:
“The OnePlus identity has not changed, but by acting with the Never Settle slogan, we have empowered the true spirit and what we represent. We always design the best for our users. We think that these changes add excitement and balance to our logo while preserving the iconic elements loved by our team and community. "
The company also noted that the renewed logo creates a clearer relationship between the symbol and the trademark, and also provides more flexible application and better recognition in the digital environment.
If you wish, the company shared a post in Weibo about the new logo.